03

HOW TO HEDGE

Product and experience design to simplify the complex

WHY

The business development team within First Quadrant (FQ) needed a tool to inform clients and prospects regarding an investment strategy they are not familiar with.

HOW

Created an educational handbook that can be sent ahead of a meeting or as a leave behind to be used a study guide.

TOOLS

Indesign, Illustrator, Photoshop, Acrobat, Excel, Powerpoint, Word

ROLE

Creative & Art Director, Designer

KEYWORDS

Data Visualization, Publication Design, Art Direction, Branding

END PRODUCT

The handbook was published in print and pdf within the target timeline and distributed to interested clients and prospects. The handbook was in-process of being updated in 2022.